A strong development program starts with a clear roadmap. Whether you’re preparing for a capital campaign, expanding major gifts, or refining annual fundraising efforts, we help you align your fundraising strategy with your mission and long-term goals. Our work includes feasibility studies, campaign planning, and donor engagement strategies that drive results.

Building relationships with the right donors is key to securing transformational gifts. We help nonprofits identify, cultivate, and steward high-impact donors, ensuring they feel connected to your mission and inspired to invest in your future. From prospect research to personalized solicitation strategies, we provide hands-on guidance to increase major giving and planned gifts.

Effective fundraising requires strong leadership and a confident team. We equip nonprofit leaders, board members, and development staff with the skills needed to fundraise with clarity and confidence. Our customized training sessions cover donor outreach, solicitation best practices, and board engagement, ensuring your team is prepared to build lasting donor relationships. As facilitators of the PACE® Palette Workshop, we also offer engaging sessions that help teams understand communication styles, improve collaboration, and strengthen internal dynamics that directly impact fundraising success.

A successful fundraising strategy depends on efficient operations, strong donor engagement, and effective communication.

Our Development Program Audit is ideal for new development leaders stepping into their role, providing a clear assessment of fundraising systems, donor pipelines, and internal operations. We identify key opportunities to strengthen fundraising efforts and create a roadmap for long-term success.

Our Marketing Audit evaluates how well your brand, messaging, and donor outreach support fundraising goals—offering clear recommendations to improve visibility, engagement, and donor conversion.

These audits provide actionable insights to ensure your organization is maximizing its fundraising potential and communicating its mission effectively.

Marsha Kegley is a skilled professional. I worked with her for 15 years. She delivers!

The Adrienne Arsht Center for the Performing Arts of Miami-Dade County was pleased to retain Kegley, Martinez & Associates for strategic planning; identification of processes for pipeline development and donor cultivation, solicitation and stewardship; re-structuring for high-performance teams; coaching; retreat planning, facilitation and team building; interim/acting major gift work; and endowment campaign preparation and launching. Marsha has deep and significant experience with principal gifts and experience coaching colleagues toward asking at capacity and strategizing toward success. She is one of the best in the business and understands the intricacies of prospect and donor opportunities. Angie has a passion for systems, operations, project management, data analysis and is as thoughtful and thorough of anyone with whom I have ever worked. She assures teams are on time and on task. Together, they are a perfect combination for philanthropic work – blending the personal and the technical for our success.

Having known Marsha in her previous development role for over 25 years, I can say with certainty that she has always been a person of great integrity and professionalism. I would not hesitate to recommend she and Angie whom, I have also known, albeit more recently, who as well, is a person of exceptional character and integrity. They both are a pleasure to work with.

It was my pleasure to be able to collaborate with Marsha and Angie on some high-profile initiatives at Sylvester Comprehensive Cancer Center at the University of Miami. As a marketing leader, I greatly appreciated their understanding of the power of branding in fundraising efforts, and this is one of many factors that made our working together so successful. I'm grateful to have been able to learn from two top notch development professionals, and very delightful people.